Smell you later: Gorillas use their BO as a form of communication with others | Daily Mail OnlineMammals communicate socially through visual, auditory, and chemical signals.
The chemical sense is in fact the oldest sense, shared by all organisms including bacteria, and mounting evidence suggests that humans also participate in social chemical signaling.
I wonder if in groups of humans that spend a lot of time together, people get used to the chemicals, and don't notice the smell any more, while at the same time still acting as channels of communication. It could lead to cohesion and more harmony within a group. But perhaps with strangers on a train(for example) these signals are confusing and distressing.