Some plant-based meat alternative companies are planning to add animal fat to their products, in a bid to attract more meat-loving consumers
plantbasednews.org
I'm gobsmacked at what the target audience would be! Not those vegan for animals, not those plant based for health. All this time folks could simply add what meaty bits they like, and it's not as if anyone were unwillingly subjected to plant based foods. Heck, soooo many foods already get labeled "plant forward" or like 'plant powered' that contain meat
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If you ask me,, this is just another way for companies to say vegan foods aren't selling
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If I find I need something to make a 'too healthy' tasting dish more palatable I reach for those canned fried onions, or soy based bac'n bits.
Adding animal fat would only make plant foods disgusting.
Moreover, it only serves to say plant based foods don't appeal, rather than make plant based foods appealing!
Honestly, there are only a few premade vegan foods I really like, the others go too far to be like meat.
Beyond and Impossible do a great job on sausage already,, and I know many omnivores who prefer them to meat. Better not screw with those!