Interesting article.
But it doesn't really resonate at all for me.
They touched on the "social support" thing and to be honest that's number one for me by a country mile.
Or rather "lack of social agreement or inclusion". I have nobody in my circle of friends and family who are close to vegetarian, let alone vegan. I even know a few hunters.
Giving up cheese was easy. Even though Friday nights used to be "Get out the crackers and Brie and Stilton and Gorgonzola and Cheddar" day.
I loved cheese. I just as easily stopped eating it (mammal milk variety anyway). Melted Violife on toast is more than enough now
There was almost no lack of knowledge re: diet. Although I did make sure to understand what I "might" need to be careful with.
As for habits... Sure, for the first 6 months or so I would dream about eating a juicy rib-eye. My subconscious was letting me know in no uncertain terms what I was craving. But when awake...Yes but no.
It all happened very quickly for me.
I was inspired actually by a flexitarian. A woman I knew who was plant-based at home, but would take anything offered at parties.
I thought, yes, I'll try that. For the first 2 weeks I was plant-based, but chose prawn as the protein in Asian take-outs.
Then it all hit me. Why do I need to even do that? Now it's usually tofu or Oumph (another soy based product).
It took a little while longer to make sure the bathroom was vegan, and I will still take a glass of wine if offered, without asking about the label.
Many don't regard me as vegan for my views on "pets" and service animals (and maybe the lax approach to wine)...Do I care? Nope.