Well, I think the "theme" is brunch.... so, YEAH! If it can work for either breakfast or lunch, go for it!
Cook-Fest is Saturday, but I'm gonna make the gravy for my dish tomorrow afternoon (which will be several hours later for some).... the hope/goal/idea, I guess is just to get some friends across the globe to all be cooking on the same day(ish), with the same vibe, think of our fellow veg-heads, share pics of progress/completion/consumption, share what music we're listening to in the kitchen, what tasty aromas are driving us mad....
It was just a silly, yet harmless idea I had. I mean, the majority of us cook.... why not try to cook simultaneously & make it a "community" thing? Or close to it... LOL